Brafton’s Weekly Content Marketing Roundup: July 10 – July 14
This week’s roundup features stories on marketing mistakes, maximizing video content ROI and learning from ‘Game of Thrones.’ Dig in!
Content Strategy
Welcome to The Brafton Blog, where we share insights and updates on all things content marketing. From keeping up with the latest industry trends and best practices to getting a glimpse into life at Brafton, our blog has something for everyone. Our team of marketing experts are here to provide actionable tips and advice to help you drive success for your business.
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Lights, camera, ROI: Maximize your video marketing
There’s no excuse for falling behind on your video marketing strategy.
This is a brand, this is a business
Your brand and your business are two separate things. Now learn how to give both a boost.
Boost your brand management with content marketing
Content marketing allows you to shape perception of your brand and keep customers coming back for more.
How to hop aboard the live video train
People love “live.” It’s the reason viewers tuned into “Saturday Night Live” even during its darkest, unfunniest years (I’m looking at you, Jim Belushi). It’s why partygoers across America take time out of their busy drinking schedules on New Year’s Eve to see what’s happening in Times Square. Live is real. It feels special and… Read more »
Brafton’s Weekly Content Marketing Roundup: June 26 – June 30
From crafting the best video marketing to boosting conversions via email and website, this week’s roundup has something for everyone.
A content marketer’s guide to the history of video [video]
If you want to know where video is headed, you’ve got to take a look at its past.
What is the SEO value of video?
Video marketing doesn’t just support conversions, it helps your content get found.
The beginner’s guide to the best video marketing tools
Channel your inner award-winning director skills by using these video marketing tools to create an amazing visual product.
The best marketing videos of the past 5 years
It’s excruciatingly embarrassing when a big brand tries a massive marketing campaign and epically faceplants. Remember when the Cleveland Indians had a 10-cent beer night? The tab on that gaffe was nine fans arrested, numerous injuries from thrown “objects,” and infield bases stolen and never returned. That one ended pretty sloppily, if not incredibly predictable…. Read more »