How to use tools to determine which content to re-optimize: A step-by-step guide
What is content re-optimization, why do you need it and how do you do it?
By entering your email address, you agree to receive emails from Brafton in accordance with our privacy policy.
You may unsubscribe from these communications at any time.
What is content re-optimization, why do you need it and how do you do it?
“If it ain’t broke, don’t fix it” is one of those maxims that should be applied sparingly in content marketing.
Case in point: Digital marketers everywhere are buzzing about content re-optimization.
The idea is simple in theory. You take a piece of content that’s working OK – but could use some improvement – and you re-optimize it to perform better on search engine results pages (SERPs).
Download this guide to learn:
- Why there is value in content re-optimization.
- How to figure out what pages are worth re-optimizing, and which to leave alone.
- How to rewrite and reindex content as part of the re-optimization process.
- Which key metrics to use when tracking performance.
- What tools to use every step of the way.
Ready to start re-optimizing?
{
"en": {
"LastName": {
"placeholder": "Testing-Name",
"submit": "Go Home"
}
},
"de": {
"FirstName": {
"placeholder": "Vorname",
"label": "Vorname",
"validation": "Dieses Feld muss ausgefüllt werden",
"submit": {
"SUBMIT": "Absenden",
"Get Pricing!": "Angebot erhalten",
"default": "Absenden"
}
},
"LastName": {
"placeholder": "Nachname",
"label": "Nachname",
"validation": "Dieses Feld muss ausgefüllt werden"
},
"inboundComment": {
"placeholder": "Ihre Nachricht",
"label": "Ihre Nachricht",
"validation": "Dieses Feld muss ausgefüllt werden"
},
"Website": {
"placeholder": "Website",
"label": "Website",
"validation": "Dieses Feld muss ausgefüllt werden"
}
}
}
We use cookies to ensure that we give you the best experience on our website. If you continue to use this site we will assume that you are happy with it.Ok