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Crews Control

One of the ways our client, Crews Control, utilizes content is through themed eBooks that serve as gated assets for lead-generation campaigns. Here’s one we created:

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The eBook — “Careers in the video field: What paths do professionals take?” — was written and designed by our team, with a focus on providing actionable tips and valuable advice for people looking to progress in the industry.

Mastering The Content Game

To support the lead-generation goal of the campaign, we also delivered SEO-driven blog articles and an infographic that all linked back to the eBook.

Our editorial, design and strategy teams worked closely with Crews Control to ensure the final product was cohesive with their brand’s design style, resulting in a consistent and professional image throughout all assets.